Friday, 23 September 2011

Rising Star Strikes Again: Red Letter Days’ Joshna Patel Named in Media Week’s ’30 Under 30’ List

Red Letter Days’ Affiliate Marketing Manager Joshna Patel has been named as one of Media Week’s exceptional ’30 Under 30’, a list that showcases the 30 most talented figures under the age of 30 in the media and marketing industry.

Devised to scout out the UK’s most talented young people working for media owners and media agencies today, the 30 under 30 list comprises those who best met the editorial team’s judging criteria. Joshna’s entrepreneurial spirit, ability to problem-solve and achievements and contributions in the media arena were acknowledged during the judging process – landing her one of the sought-after spots.

In previous year’s the list has recognised young talent and has acted as a catalyst for the next level of success as their profiles rise and their careers are boosted.

This is Joshna’s second accolade this year, having won the ‘Hot Shot Rising Star’ award at the A4U Awards in May. Celebrating talent in performance marketing, these awards – held at London’s prestigious Grosvenor House Hotel – singled out Joshna as one to watch. Achieving a place on Media Week’s ’30 Under 30’ list has certainly proved her worthy of this award.

The question on everyone’s lips now is – what’s next for Red Letter Days’ rising star? Joshna Patel says “Being named in Media Week’s 30 under 30 is a massive achievement for me and I am very happy. The affiliate channel has grown significantly in my time at Red Letter Days and I will continue to develop myself and the channel further.”

Gerry O’Brien, IT and eCommerce Director at Red Letter Days says “We are all very proud of what Joshna has achieved to date and know that we will see a lot more from her.”

Watch this space…


Notes to Editors

Editorial contacts

For more information, or to schedule an interview with Joshna Patel, please call Joshna on 020 8442 2094 or email

For all press enquiries, please contact Patrick McAleenan on 020 8442 2066 or

About Red Letter Days

In 1989, Red Letter Days pioneered the concept of giving unforgettable experiences as gifts. Today, the company offers hundreds of experiences in the UK and abroad; an unrivalled choice with something to suit every taste, occasion and budget.

Experiences range from those that make everyday life a little bit more special – like a few hours of being pampered at a luxury spa – to experiences that are genuinely once in a lifetime – such as F1 Driving. And they aren't just for individuals. Many are offered for two people to enjoy together, while some are perfect for bigger groups. Red Letter Days also provides great corporate solutions for some of the UK's biggest companies.

Elite entrepreneurs Peter Jones and Theo Paphitis are joint owners of the company. For more information about Red Letter Days, visit

Tuesday, 13 September 2011

Red Letter Days Christmas 2011 - Beijing, iPad 2, Overnight Breaks & more...

Red Letter Days Christmas 2011 Incentives

Having an award winning Incentive programme enables us to come up with something incredible to award our affiliates. After the success of the Christmas 2010 Incentive – where one lucky affiliate won an amazing once in a lifetime trip to South Africa, we knew we needed to raise the bar this year to make it an even better incentive.

This year we have an unforgettable trip to Beijing for Two; a 16GB iPad 2 with wifi + 3G; 3x Overnight Wine Tasting Breaks, guaranteed prizes at various sales tiers, plus hampers to be won just in time for Christmas. So there has never been a better time than now to start promoting Red Letter Days.

Unforgettable trip to Beijing for Two, iPad 2 and Overnight Wine Tasting Breaks

TOP PRIZE: 7 night stay in Beijing for Two

The top prize is a 7 night stay for Two in Beijing including flights and 5* accommodation. The prize will also include visits to the Forbidden City, Tiananmen Square, Temple of Heaven, Pearl Market, Summer Palace, Great Wall of China, Capital Museum and Hutong Tour and a Beijing Acrobatic Show with a Peking Duck Banquet, PLUS £500 spending money!

Everyone has a chance of winning this unforgettable Beijing adventure by earning entries into our prize draw.

Start today, simply by putting a Christmas Banner on your site before the 1st October. Our creative is now available. Just send a link to your site to to get 5 entries into the draw; don’t forget your affiliate ID!

  • From the 1st October to 31st December, you gain earn entries for the following:
  • Reach £2,000 sales and get 2 entries.
  • Reach £4,500 sales and get 4 entries.
  • Reach £8,000 sales and get 6 entries.

Additionally each week from the 3rd October we will be announcing new ways to earn extra entries into the draw. Make sure you stay tuned to for your chance to win!

N.B The Winner of the Beijing prize will not be eligible to also win a runner-up prize. If the winner is unable to go on this trip, we will select another affiliate from the draw.

See full details of the Beijing holiday prize


One lucky Affiliate will win an iPad2 with Wi-Fi plus 3G. The winner of this prize will be decided from submissions for the best Landing Page/ Blog promoting Red Letter Days, the best Landing Page/ Blog promoting the Red Letter Days Affiliate Programme or the best use of social media promoting Red Letter Days.

To be in with a chance to win this fantastic prize, simply submit your entry to The winner will be chosen by a judging panel.

RUNNER UP PRIZE: 3 x Overnight Wine Tasting Breaks for Two

We will be giving 3 lucky Affiliates an Overnight Wine Tasting Break for Two. Winners will be drawn from:

  • The top most improved Affiliates from last year (based on uplifted sales from 1st October to 31st December 2010).
  • The top best new Affiliates (signed up after today, 13th September).
  • The top 5 most improved affiliates YOY (based on uplifted sales from 2010).
  • From any Affiliate that makes over £500 in sales between October-December 2011.

Hit a sales tier for a guaranteed prize

Simply hit £1,500 worth of sales between 1st October and 31st December to be in with a chance of winning one of these fantastic prizes.

£20,000+ worth of Sales
Prizes include a Sony Camcorder; Samsung laptop; Montblanc bangle and more.
See full prize descriptions

£15,000+ worth of sales
Prizes include an Xbox 360; Samsung home entertainment system; Swarovski bracelet and more.
See full prize descriptions

£10,000+ worth of sales
Prizes include a Bose sound-dock; Samsung TV and more.
See full prize descriptions

£7,000+ worth of sales
Prizes include a Power trainer; Sanyo TV; Phillips Hi-Fi System and more.
See full prize descriptions

£5,000+ worth of sales
Prizes include a Delonghi coffee maker; Armani watch; Toshiba DVD player and more.
See full prize descriptions

£3,000+ worth of sales
Prizes include a Delonghi Toaster; Sony iPod clock radio; Wenger backpack and more.
See full prize descriptions

£1,500+ worth of sales
Prizes include Phillips wireless headphones; Swarovski earrings; Wenger wallet and more.
See full prize descriptions

N.B In the event that a prize is unavailable from the supplier at the time of fulfilment; Red Letter Days reserves the right to substitute the item with another of the equivalent value (in consultation with the affiliate involved of course).

Christmas Hamper Giveaway

Hit just £750 worth of sales between 1st October and 30th November to receive a hamper full of yummy Christmas goodies delivered to you before Christmas. The higher sales revenue you achieve by this date, the better the hamper you will receive.

What next…

The incentive scheme will be running from 1st October to 31st December. Christmas creative is now available.

If you haven’t already signed up to the Red Letter Days programme, you can sign up on Affilinet here and Affiliate Window here.

As always if you have any questions, ideas or would like to find out more about the Red Letter Days affiliate programme, please feel free to get in touch.


Joshna & Gemma

How to Contact Us:

Phone: Joshna – 07918 632 814 Gemma – 0208 375 0114