Thursday, 24 July 2014

Red Letter Days Affiliate Day 2014

For the sixth year running we held our annual Affiliate Day on Thursday 17th July. The day was attended by Red Letter Days, Affiliate Window and Affilinet plus numerous publishers and partners such as Vouchercloud, and DC Storm (to name a few). 

The event is designed to give publishers an insight into the range of Red Letter Days experiences plus a chance to get closer to the brand; and in addition to reward them for their hard work and contribution to the success of the affiliate programme.

This year the day consisted of four teams with each team comprising of a network representative, publishers and partners. The day started, after a sandwich lunch, with a Treasure Hunt in the City of London. The teams were armed with tablets to follow a trail round London, answering questions and taking part in activities to gain points.

The treasure hunt led the participants to City Pier and our next activity – Power Boating on the Thames! Split into two boats, the teams then sailed down the Thames. Once passing the river Police, just after Tower Bridge, we started hurtling down towards Canary Wharf at 40mph. With accompanying music such as the Baywatch and Bond soundtracks blaring we experienced twists and turns, speeding past all the sightseeing boats. Once back to normal speed (passing the River Police again) the Power Boating team started a leisurely sightseeing tour from Tower Bridge to the Houses of Parliament before disembarking.

This was by no means the end. After a short walk from the Pier to London Bridge all participants were led to the Shard where we enjoyed the views from the 72nd floor whilst sipping on a chilled glass of Champagne. Bliss!

Sadly for Affilinet, they were defeated yet again after winning back the trophy in 2013. Affiliate Window were crowned winners of this year’s Affiliate Day! Well Done!

Kerstin Karl, Account Manager at Affiliate Window said: “The Red Letter Days Affiliate Day 2014 was a fantastic event! It started with a treasure hunt challenge, followed by power boating on the Thames and finished with us enjoying a glass of champagne and the amazing views from the Shard! The day was brilliantly organised and it was great fun to try out some of RLD experiences – definitely looking forward to the next one”

Last year’s winner James Bennie, Senior Account Manager at Affilinet said; “As a veteran of 3 previous RLD affiliate days, I can safely say 2014 was a resounding success, and personally my favourite to date.  For once the English summer decided to be kind, and we had perfect weather for the activities that laid ahead.  All participants met at the Counting House near Bank where we had a few drinks to settle the nerves, and an explanation of what would be in-store.  RLD had prepared a London scavenger hunt to kick the afternoon off.  We were put into teams and armed with a tablet let loose on the streets of London’s square mile.  Using the tablet we had to navigate our way to specific destinations where we would hear a ping that informed us we had made it to the right place.  We had to do a variety of tasks that involved taking team photos, answering questions and for those that made it far enough, engage in the biggest conga line possible (with the help of the willing public).  Ending at Docks the next activity was a power boat ride on the Thames.  Being prone to sea sickness on a still lake, this had me worried.  But it was probably my favourite bit of the day. 
The final part of the day was a trip to the viewing level at the Shard.  With the weather so amazing, the views were incredible, and with a glass of champagne a very nice way to round off the day.  A trip to the pub followed with a few drinks, and plenty of food. Well done RLD – it will be difficult to beat 2014 next year!”

Photos from the event can be found here.

Thanks to all who attended and making it such a fun-filled day!

If you are interested in getting involved in next year’s Affiliate Day please do get in touch.


Wednesday, 16 July 2014

Q3 Incentive launches

Hi All,

The Q2 2014 Incentive is now closed. We would like to thank everyone for all their efforts in promoting Red Letter Days.

We are pleased to confirm the prizes within the various tiers for the Q3 incentive scheme.

There are some great prizes up for grabs from Kitchen appliances and garden furniture to TV’s and BBQ’s. All you need to do is generate a minimum of £1,000 worth of sales between 1st July and 30th September to be guaranteed one of these fantastic prizes.

Sales Value £15,000
  • Hugo Boss Rose Gold Stainless Steel Gentleman’s Watch
  • Panasonic TX-32A400B Viera LED HD Ready TV 32 Inch
  • Gopro GP1301 Hero3+ Black Edition Sports Camera
  • Alexander Rose 7434H Havana Sunbed with Cushion
  • £400 Red Letter Days Gift Card 
Sales Value £10,000
  • Bosch 0600881370 Rotak 43 Ergoflex Mower
  • Le Creuset 290868 3 Piece Saucepan Set – Almond
  • Lifestyle LFS432 Ebony Classic 3 Burner Gas BBQ
  • Tefal AH900240 Actifry Family 1.5kg White
  • £250 Red Letter Days Gift Card

Sales Value £5,000
  • Oakley 04046.01 C-Wire Polarized Sunglasses
  • Pierre Cardin CL814-24 Zen 4 Piece Luggage Set (Black/Blue)
  • Lifestyle LFS430 Ebony 2 Burner Gas BBQ
  • Panasonic ES-RF31-S511 Wet & Dry Shaver
  • £160 Red Letter Days Gift Card

Sales Value £2,500
  • Sabatier VRU50 5 Piece Knife Block Set
  • BT 066267 BT6500 Twin On Guard Phone
  • Delonghi CTOM4003.R Micalite Icona 4 Toaster Red
  • Vivitar DVR975HD HD Pocket Camcorder Red
  • £80 Red Letter Days Gift Card

Sales Value £1,000
  • Tefal BL142A42 Fruit Sensation Blender
  • Le Creuset 91036120068 CafĂ© Diece Set – Almond
  • Russell Hobbs 17888 Panini Press
  • Bladz BTSW001 RC Inflatable Star Wars R2D2
  • £40 Red Letter Days Gift Card

*certain products may change due to availability but will be replaced with equivalent products at the same price level.

In addition we have great Special Offers during Q3 that will help with your promotions.

If you would like to discuss further promotions, require any bespoke creative or simply have any questions please do get in touch.